IP Attorney Jonathan Wachs Quoted in Daily Record Article On Under Armour’s Latest Lawsuits
Under Armour’s lawsuit latest in series of legal battles
Under Armour Inc.’s lawsuit against Skechers U.S.A. Inc. for allegedly copying its “Protect This House. I Will.” ad campaign is the latest in a series of legal skirmishes between the Baltimore-based apparel and shoe company and its rivals and other businesses. Under Armour filed a complaint Tuesday in the U.S. District Court of Maryland that accuses California-based Skechers of “slavishly” copying the look and feel of its ad campaign with Skechers’ own commercial for athletic shoes. Both commercials, the suit says, feature fast-paced sequences of athlete close-ups in “cavernous” warehouses and gyms, pursuing the same workout tasks – pegboard climbing, whipping heavy ropes, boxing and jumping hurdles. Click here to read the full article the dailyrecord.com.
About Jonathan Wachs
Jonathan Wachs provides strategic counseling and operational advice to clients in the areas of intellectual property, commercial transactions and outsourced legal departments. As head of the firm’s Intellectual Property Group, Mr. Wachs works closely with clients to develop, register, analyze, enforce, and transfer intellectual property assets in a customized, cost-efficient, and highly effective manner. Additionally, he conducts intellectual property audits through which clients learn the nature and value of their intellectual property assets and the steps needed to protect such assets from misappropriation or dilution. As a business lawyer, he has successfully negotiated and completed several multimillion dollar business transactions and has served as general counsel to several small and midsize businesses and organizations in various industries and professions.