Elite NBA athletes earn far more in trademark royalties from shoe endorsement deals than they earn from playing basketball. In 2017 alone, Michael Jordan made more in royalties than he earned by playing basketball during his entire career. Test your knowledge of the intellectual property relating to sneaker endorsement deals involving these star players from the NBA:
Friday Factoid Quiz: Basketball Sneaker Royalties
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ABOUT JONATHAN WACHS
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Jonathan Wachs provides strategic counseling and operational advice to clients in the areas of intellectual property, commercial transactions and outsourced legal departments. As head of the firm’s Intellectual Property Group, Mr. Wachs works closely with clients to develop, register, analyze, enforce, and transfer intellectual property assets in a customized, cost-efficient, and highly effective manner. Additionally, he conducts intellectual property audits through which clients learn the nature and value of their intellectual property assets and the steps needed to protect such assets from misappropriation or dilution. As a business lawyer, he has successfully negotiated and completed several multimillion dollar business transactions and has served as general counsel to several small and midsize businesses and organizations in various industries and professions.
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