Legal Blog

Friday Factoid – 12.13.13

Interbrand named Apple as the world’s most valuable brand for 2013, with an estimated brand value of $98 billion. Interbrand calculates the value of Apple’s brand ten years ago was only $5.5 billion. The strength of Apple’s brand is partially responsible for the staggering number of Apple iOS products (iPhone, iPad and iPod Touch) sold to date – approximately 600,000,000 devices. Apple replaced Coca-Cola for the top spot in Interbrand’s annual report. Source: http://interbrand.com/en/best-global-brands/2013/Apple